📈 Data to start your week

10 facts, all in less than 250 words

Hi all,

Here’s your Monday round-up of data driving conversations this week – 10 stats, in less than 250 words.

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1. Shadow AI use ↑ While 40% of companies have bought LLM subscriptions, employees at over 90% of firms use them regularly for work.

2. Token explosion ↑ In China, token usage has grown 300-fold in 18 months, from 100 billion in early 2024 to over 30 trillion in June 2025.

3. AI’s footprint ↓ For the median Gemini text prompt, Google slashed energy use by 33x and carbon emissions by 44x, thanks to software optimisations and clean power.

4. Baidu rideshares ↑ Baidu’s Apollo Go has now delivered over 14 million rides, pulling ahead of Waymo’s 10 million¹. Plus, Baidu’s cars reportedly cost one-sixth of Waymo’s.

5. Boomer wealth ↑ From 2007 to 2022, the average net worth of US households aged 75+ rose 81% – the only age group to see major relative gains.